A cocktail can be technically flawless, but it becomes far more interesting when it has a clear connection to the place where it is served. Achieving that requires a level of organization far more complex than it appears to anyone sitting at the table. The most natural hospitality is often the kind that conceals that complexity best: the hard part is making it all look easy. Perhaps that, too, is part of the secret of hotel bars.
Coqtail magazine
Coqtail – for fine drinkers is the quarterly lifestyle magazine dedicated to mixology and hospitality. Its pages in Italian and English gather stories of Italian and international excellence, leaders in the cocktail industry, experts in the field, emerging talents and entrepreneurs. But also brands, spirits and bubbly. With a refined style and a fresh approach to words and images, it is aimed at readers with a discerning eye for top-quality drinking trends, lovers of travel and everyday luxuries. A natural evolution of Coqtail’s digital magazine, the print edition is available on newsstands and in specialised bookstores, the most prestigious hotel and hospitality locations, private clubs, airports, stations and cocktail bars.
Coqtail magazine
Coqtail – for fine drinkers is the quarterly lifestyle magazine dedicated to mixology and hospitality. Its pages in Italian and English gather stories of Italian and international excellence, leaders in the cocktail industry, experts in the field, emerging talents and entrepreneurs. But also brands, spirits and bubbly. With a refined style and a fresh approach to words and images, it is aimed at readers with a discerning eye for top-quality drinking trends, lovers of travel and everyday luxuries. A natural evolution of Coqtail’s digital magazine, the print edition is available on newsstands and in specialised bookstores, the most prestigious hotel and hospitality locations, private clubs, airports, stations and cocktail bars.
#10. Welcome
Issue 10 – September 2026


#10. Welcome
Issue 10 – September 2026
Coqtail
/ kɒk·teɪl /
There are many stories about the origins of the first cocktail. Many of them are fanciful myths, and some have never been confirmed. However, they all have one fundamental element in common: a rooster's tail. Used as a garnish, and evoked by the shape of a carafe or the colors of a liquid mixture, it represents the inspiration that guided the first bartenders as they experimented with the rudiments of mixology. This gave rise to Coqtail, our neologism that recounts the history of fine drinking.







